If profiling is enabled, you can use the Analysis File field to name the resulting analysis file. By default, the ARM Profiler uses @F_@N.apd, where @F is the name of the image file and @N is a variable used to add a unique number to the end of the file name. Thus the second file generated using example.axf would be called example_002.apd, by default. You can use your own custom title by replacing the name in the Analysis Output field with your own.